A critical look at the Wichita TV news

Friday, May 18, 2007

Bingo Game Show = Bingo Sweeps Piece

With the Sweeps Woody Warning fully in effect, I had to laugh when KAKE promoted in their mid-day newscast of a local bingo story. Don't know if it is an actual sweeps style piece, but I doubt that the ABC launching of a new BINGO game show tonight didn't play into the timing of the local tie-in. It is a logical story, if in fact casino gambling ever gets legalized in the area. In the story KAKE talks to local BINGO parlors about the possibility of losing out on casinos and the charities who benefit from them. Tons of other places around the country have had similar issues with casinos and BINGO parlors and the charities who benefit off of them and the charities seem to march forward off of a fund set up from casinos. So on the outside, it seems as this might be a classic hype story rather than of substance, but I challenge KAKE to prove me otherwise. -Hal

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