So we are near a week since the EF 5 tornado hit Greensburg. As for stories. KWCH and KSN (maybe even KAKE) had a real nice sports story about the Greensburg golf team competing in their first tournament since the disaster. Titlelist even gave the school new golf clubs and gear for the students. Heartwarming stuff, no doubt.
KWCH had phone banks raising money for the tornado, early in the week. About the same time KSN began promoting a 2 hour telethon. That starts Friday night and should be interesting, keeping in mind its difficult for a regular 30 minute newscast to go on without a hitch due to their staffing cutbacks. Should be interesting how smooth things will run for 2 hours. -Hal
UPDATE: A KAKE staffer e-mailed me to let me know that their station is also getting involved in the cause with "Kettles For Kansans." Along with Clear Channel radio the effort focuses on the red kettles being set up at co-sponsor Papa Johns and other businesses like the Galicihia Medical clinics, Coleman Factory Outlet as well as the stations. People can give at kettles or mail checks to KAKE, made payable to Salvation Army.
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It seems to me that this is local TV at it's best. Sure some of the stories and the coverage of Greensburg can get a little over-the-top at times. But this is what local TV can and should do best-- serve the needs of the local community. All the sweeps stories and sensational coverage, the "team coverage" of a late frost, etc., is all designed to entertain and humor us until we really need local TV, as we do now, to spread the word, rally support and make a difference. I know there's a huge self promotion component to all this but I still applaud all three stations for using the power of the medium for a good cause!
(Hal, email me if you want to know more about the university)
I missed the KSN fundraising drive, anyone see how that went?
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