A critical look at the Wichita TV news
Friday, May 11, 2007
Telethon should leave a Nagging Question to KSN Brass
Tonight KSN had its 2 hour telethon for the victims of the tornado, which happened one week ago Tonight. The show was very well done, right from the start, with a taped bit from Jay Leno, who concluded by saying he was giving $5000. The night included other celebrities including Martina McBride, Regis Philbin and Kelly Ripa (Regis needed to check on the pronunication of the town. He referred to it as "GreenBurg"). KSN tapped into the network folks like Matt Lauer, Meredith Vierra and Brian Williams. Kansas native Bill Curtis gave a taped salute in the vintage Bill style. Some nice musical tributes were sung by the Prairie Rose Wranglers, and various school and church choirs. The political brass came out in force with words from nearly every key political official in the state. I thought it was put together really nice and its unbelievable it was put together in less than a week. That leads to the question which is part of the title of this post. You think the success of this production would lead station managers to think what could they be if they had a few more people. From what I have read in the past, I am lead to believe they have one of the smallest staffs in the market after large layoffs sometime ago. However I am afraid KSN's management may look at it as , "Wow, we did really good with less, why would we need anymore people?" So I think I will compliment KSN management less for doing a show (you know you can count on promos throughout the weekend to remind everyone as to what they did) and rather congratulate the station's staff for a production they should be really proud of. As I have said before, you give KSN some time and they usually can compete with the best of them. -Hal
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I agree the best way to reward them would be a pay raise and a few other hires. Unfortunately with this current ownership that probably won't be the case. Word is that this company which bought KSNW and KSNT typically sells quickly after buying TV stations though. They make stations more efficient and buy newer equipment then sell for more then they purchased
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